What we did

Swales Group wanted to sell their products online for both their butchers shop and their bakery. They wanted the public and their Trade customers to be able to order online using a different price structure for each area. We developed customised sales systems and back end accounting package to provide detailed reports for production, sales and invoicing in line with Swales specific requirements.

At the same time they had also approached Kinetic Marketing & Design for a rebrand of the Swales Group and together we worked on the design and build of a new e-commerce website.

The website needed to be self editable to allow Swales staff to add new products, make changes & updates to text and prices as when required.